Man holding a mobile phone sitting at a table.

Google Ads App Now Supports Responsive Search Ads

Create and Edit Responsive Search Ads on the Go The Google Ads mobile app was recently updated with support for creating and editing responsive search ads. Prior to this, the app could only pause or enable these ads. Responsive search ads created on desktop can also be edited via the app and vice versa. This […]

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Google Search home screen.

How Does Google Discover Sites Without Backlinks?

Google’s John Mueller Discusses Site Discovery Process Google webmaster trends analyst John Mueller responded to a question on Reddit about how the search engine discovers sites without backlinks. The question was, “How does Googlebot find a site if no one is linking to the site, and it’s not been submitted to Search Console?” Mueller’s response […]

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Man writing on a notepad.

Google Does Not Directly Measure Site Authority

John Mueller Discusses How Authority Works, Whether Authorship Matters as a Metric During a Google Webmaster hangout on June 11, 2019, webmaster trends analyst John Mueller answered a few questions about authority and authorship and whether Google uses either as a ranking metric. The short answer? No, Google doesn’t directly measure site authority. According to […]

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The Google Search Algorithm update for June 2019 has officially finished rolling out.

Google Talks June Algo Update, Future Updates

Future Broad Core Updates May Be Announced Ahead of Time Google’s June 2019 Core Update, which began rolling out on June 3, was fully deployed by the early hours of June 8, according to a tweet from Google’s public Search Liaison Danny Sullivan: Also the core update is rolled out now. — Danny Sullivan (@dannysullivan) […]

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Magnifying glass over Google Search.

Google Updating Site Diversity in Search Results

Fewer Duplicate Root Domains in Most Search Listings Google’s Search Liaison Danny Sullivan has announced that Google implemented a “change” to reduce duplicate site listings in search results to show a more diverse selection of websites. If you’ve ever been frustrated seeing a single site dominate several prime rankings on a single page, it seems […]

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Hand holding an iPhone taking a video of people at a table.

Facebook Introduces Tools to Make Video Ads Easier

New Video Creation Kit Features Simplifies and Streamlines Ad Creation Video ads are about to get a whole lot easier to produce on Facebook thanks to new features and tools added to the platform’s Video Creation Kit. Facebook’s Video Creation Kit was introduced in 2018 and lets users create video ads using short video clips […]

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