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Google Ads has rolled out limited-time Black Friday and Cyber Monday promo extensions.

Google Rolls Out Black Friday, Cyber Monday Ad Units

Limited-Time Ads Units Focus on Biggest Shopping Weekend in North America Just in time for Black Friday and Cyber Monday, Google has rolled out an experimental ad format to help advertisers promote their sales and deals. As Black Friday and Cyber Monday are widely considered some of the biggest shopping events in North America, it […]

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Breaking Down the September 27 Algorithm Update

Google Confirms A Smaller Update as SEOs Report Turbulence, Changes It is happening again: Google confirmed another update to their search algorithm that took place around September 27, 2018, though it appears to be much smaller than August’s E-A-T update. Google’s Danny Sullivan confirmed that, unlike the E-A-T/Medic update, the September 27 update wasn’t major: […]

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Google's logo floats over a graphic of a web browser.

Google Confirms Multiple Search Algorithm Updates Daily

Recent Changes to Search Algorithms Addressed After Speculation, Traffic and Search Impacts Google updates their search algorithm on an almost daily basis to improve functionality and results, according to a recent announcement by company spokespeople. Following SEO reports of significant spikes, dips, and outright drops in search traffic over several weeks, Google’s Search Liaison Danny […]

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How Often Does Google Crawl and Index A URL?

Webmaster Hangout Provides Insight into Frequency During a recent webmaster hangout, Google’s John Mueller provided answers about how often the search engine crawls URLs. Answering a question about why a page set to noindex was still showing up in Google’s index, Mueller offered some insight into Google’s approach to crawling updated pages and what webmasters […]

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