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A man pours fresh coffee from a carafe into a coffee mug with "UGH" printed on the front of it.

Common SEO Mistakes (And How to Fix Them)

Agency-Tested Tips to Help You Avoid All-Too-Common Pitfalls and Errors We all make mistakes. It happens – it’s human nature. The thing is – mistakes don’t define us. We’re always improving. Think about Eric Clapton for a second – a guitarist who spent a portion of the seventies responding to the nickname “GOD.” Even he […]

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Ottawa SEO services aren't above using adorable animals as memetic means to get you to read a fun blog.

Why Businesses Should Beware Memes

Memes Don’t Make For Engaging Content – And Bring Copyright Concerns Memes are fun. They make us smile, laugh, and forget about our worries for a moment. And because memes tend to elicit such a positive response, they tend to go viral, shared by thousands of users on social media. Memes are tempting! Just like […]

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Learn how you can plan to go viral with the help of a web marketing company.

Go Viral by Design

Web Marketing Tips to Optimize Your Site for Viral Sharing Going viral is every marketer’s dream. It means hundreds, if not thousands, of people are sharing your content on social media. Viral content allows brands to reach audiences far beyond what they normally would using organic efforts alone. This is why social media optimization (SMO) […]

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Personalized content and user-generated content are ways to keep your affordable SEO strategy on-budget.

Is Personalized Content the New Standard?

Learn How Affordable SEO and User-Generated Advertising Strategies Can Yield Powerful Results For Your Brand Personalized content is taking over the world of content marketing. Why? Because it gets results in a big way. Personalized content increases user engagement. It targets specific needs and increases sales. But more importantly, it’s user-generated more often than not. […]

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Learn how to use digital marketing best practices to update your site content.

How to Update and Optimize Page Content

Digital Marketing Best Practices To Keep Your Pages Fresh and Rankings High Updating website content is like spring cleaning for digital marketing. It’s good to get rid of the stuff you don’t need anymore and make room for what’s to come. But beyond providing a refresh, updating your content regularly means more frequent indexing by […]

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Affordable SEO services in ottawa for your NGO.

Why Your NGO Needs SEO

Raise Awareness for Your Cause with Affordable SEO If you have a non-profit or NGO, search engine optimization (SEO) is a cost-effective tool for raising awareness about your cause. With the right SEO strategy in place, you can attract new visitors to your site and earn their support. In today’s digital world, non-profits and NGOs […]

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