Categories

Archives

Google Ads has rolled out limited-time Black Friday and Cyber Monday promo extensions.

Google Rolls Out Black Friday, Cyber Monday Ad Units

Limited-Time Ads Units Focus on Biggest Shopping Weekend in North America Just in time for Black Friday and Cyber Monday, Google has rolled out an experimental ad format to help advertisers promote their sales and deals. As Black Friday and Cyber Monday are widely considered some of the biggest shopping events in North America, it […]

Read more

Breaking Down the September 27 Algorithm Update

Google Confirms A Smaller Update as SEOs Report Turbulence, Changes It is happening again: Google confirmed another update to their search algorithm that took place around September 27, 2018, though it appears to be much smaller than August’s E-A-T update. Google’s Danny Sullivan confirmed that, unlike the E-A-T/Medic update, the September 27 update wasn’t major: […]

Read more
Google's logo floats over a graphic of a web browser.

Google Confirms Multiple Search Algorithm Updates Daily

Recent Changes to Search Algorithms Addressed After Speculation, Traffic and Search Impacts Google updates their search algorithm on an almost daily basis to improve functionality and results, according to a recent announcement by company spokespeople. Following SEO reports of significant spikes, dips, and outright drops in search traffic over several weeks, Google’s Search Liaison Danny […]

Read more
An open laptop sits on a wood table outdoors, its browser showing the Google Search homepage.

How Often Does Google Crawl and Index A URL?

Webmaster Hangout Provides Insight into Frequency During a recent webmaster hangout, Google’s John Mueller provided answers about how often the search engine crawls URLs. Answering a question about why a page set to noindex was still showing up in Google’s index, Mueller offered some insight into Google’s approach to crawling updated pages and what webmasters […]

Read more
Rough web design sketches with bright colours show different menus and page layouts, drawn in pen and coloured with bright watercolour paint.

Building Better Multilingual Websites

How Smart Web Design and Architecture Planning Supports Multilingual SEO Success for Your Business The biggest impact Internet connectivity has had on civilization is how it connects people from around the globe. Naturally, this presents one major challenge for websites on a global scale: not everyone speaks the same language. That’s where multilingual sites come […]

Read more
A Google sign sits on top of one of their office buildings.

Call a Medic! A Closer Look at the Latest Google Update

Understanding the Impact of Google’s Most Recent Algorithm Update And How it Affects Your Business Did your search rankings plummet overnight? If you’re reading this, chances are Google’s latest algorithm update impacted you in some way. These semi-regular tweaks and fixes occur without warning and are rarely commented on by Google in any sort of […]

Read more